Everyone wants a busy main street with packed stores and lots of shoppers strolling the sidewalks.
You can picture it, right?
Shoppers strolling the street, people looking into store windows and running into neighbors, visitors marveling at the beauty of main street.
They might say to each other, “This is amazing. Do you remember when everything used to be empty here? It’s hard to even picture it anymore!”
Do you feel close to this reality?
Or really far away from it?
You’ll get there.
But first we need to fill those storefronts.
And then we need to make sure not to displace our beloved local businesses when main street gets hot! (secret - it has to do with local property ownership!)
We work with every client to picture this future and then make it happen.
PLAN FOR WILD SUCCESS!
Fill the storefronts, but plan now to include locally owned businesses, and all that is the diversity of your amazing community.
Yes, there is a magic wand involved in the process. And yes, we get into the nitty gritty of how to do it all.
But before we get there, we need to fill the storefronts.
So! The first question is:
Are you using all the tools to achieve this outcome?
How about talking one on one with small business owners and community champions, and investing time in deep, person to person engagement? (That’s part of our secret sauce)
Are small-scale manufacturing businesses part of your main street strategy?
Here’s why you need to include them: